The Best and Worst of 2020 Super Bowl Commercials

The Best and Worst of 2020 Super Bowl Commercials

The Kansas City Chiefs stormed back in the last seven minutes to beat the San Francisco 49ers 31-20  during Super Bowl LIV Sunday, but those two teams weren’t the only ones battling for a spot on top. Because of the game’s massive annual viewership, the commercials aired before, during, and after the game can earn brands millions or set them millions behind. According to Fox Sports, some advertisers paid a record-breaking $5.6 million for their spots. But did any of that cash pay off by making connections … or selling products… to viewers? This year, companies used obscure humor and all-star celebrity cameos to make their products pop. In this list, we counted down the best and the worst of 2020’s Super Bowl Commercials. Best of the Best Google: “Remember”  Google has an affinity year after year to pull at our heartstrings with age-old themes like love and sacrifice. This year’s ad is no different. Loretta tells the story of an elderly man, who calls on the app’s “Hey Google” feature to recall the moments and memories of his late wife that he never wants to forget. It’s original, creative, and heartfelt with just enough whimsy to make you smile through your tears. In short, it’s a truly well-done love story told with beautiful imagery that will leave you sobbing. Amazon: “Before Alexa” It’s a simple truth that everyone loves Ellen. So when the talk show mogul and her wife, Portia De Rossi, question what life was like before Amazon’s Alexa, hilarity is sure to ensue. The commercial gives us some memorable, historical iterations of Alexa from a medieval...

Lumination Newscast, Feb. 7, 2014

On this week’s Lumination News, Kelly Dean and Aaron Schmelzer lead the show from the anchors desk, keeping you updated on the latest events and news from Lipscomb University and beyond. Watch this week’s show to find out how the new metro transit system, AMP, will affect you, and see how the Bisons baseball team changed a young boy’s life. We also give you a look inside QuickDraw Nashville, and we keep you updated on the the happenings of the local coffee shop, The Well. Lumination News also gives you the details on spring sports. Stay tuned for next week’s show where we will keep you updated on the most recent happenings at Lipscomb University and in Nashville. Do you have story ideas? An event you want us to cover? Email our News Director at...

Lumination Newscast, Feb. 8, 2013

In this semester’s fifth installment of Lumination News, Kelly Dean and Nick Glende are behind the news desk to update you about what’s happening on campus. Kage Sanderson brings you up to speed with sports, Jessica Burke takes us around the world in a minute with the week’s top headlines, Savanna Schubert gives the scoop on all things entertainment and Nicolette Carney delivers your weather forecast. This week’s newscast features a look into campus’ Lifelong Learning program, a recap of last Friday’s Relay for Life event, some interviews with Lipscomb students who are also children of missionaries, a look into women’s rights across the globe, some insight into this month’s celebration of Black history month, a look into some new developments in social club policy, some info on job interview do’s and don’ts and a few student opinions on the Super Bowl, as well as our weekly Nashville Spotlight and Tweets of the Week. Be sure to stay tuned for future newscasts published every Friday here on...

Super Bowl Commercials 2012: The Good, The Bad, and The Dogs

Last night, yet another football team who beat my precious Atlanta Falcons went on to win the Super Bowl, yet another half time show kept me trying to improve my score at Temple Run, and yet another bunch of commercials aired that require my cold, critical opinion. So, join me in breaking down this year’s best and worst Super Bowl commercials! THE BEST: DORITOS, VW, SKETCHERS, SUZUKI, and CHRYSLER This year, the dogs led the pack of commercials in quality, ranging from a dog with a secret, a dog with a goal, a group of dogs with a new ride and a dog with a nice pair of Sketchers. Doritos has provided viewers with solid commercials over the past few years, and thankfully, they decided to provide yet another gem. The ad, simply entitled “Man’s Best Friend”, featured a sneaky canine who through a package of Doritos, gets away with a crime that would send shivers down any cat lover’s spine. The carmakers VW, whose 2011 ad featured the beloved Vader Kid, gave us the heartwarming plight of a large dog with the goal of slimming down to fit through the doggie-door (to chase a VW, mind you). Through his training, he managed to win the hearts of every viewer in the process. After the ad, viewers re-enter the Star Wars universe to see the loungers at the Mos Eisley cantina debating on whether this year’s lovable commercial matched up with the heartwarming tale of Vader Kid. I loved it. Suzuki offered us an Eskimo who decides to trade in his sled for, you guessed it, a new Suzuki....

Question of the Week: Who will win the Super Bowl?

This year’s Super Bowl is a rematch of the 2008 NFL competition between the New York Giants and the New England Patriots. For our Question of the Week video, Lipscomb students weighed in on who they think will win the big game on Sunday, Feb. 5. Tune in to NBC at 5:30 p.m. (CST) for televised coverage of the event. Please upgrade your browser  ...